Media Release: Hassl business beta

2 minute read •

May 27, 2019


Hassl Leaves the Bullsh*t Out of Project Collaboration with Hassl Business

The Your Creative team is excited to clear out the bullsh*t in project management with the introduction of Hassl Business. The move builds upon Hassl’s foundational product – Hassl Standard – which received international recognition at the Forbes Under 30 Summit in Boston last year.

Hassl Standard streamlines team workflow with its centralized approach – one platform that allows for project management, internal communications, and file storage. The free SaaS is geared towards small teams, while Hassl Business, which costs $4.20 per user, offers everything included in Hassl Standard, as well as additional features, like Gantt charts, project reports, time tracking, Hassl Brand AI Assistant, and advanced storage capability.

Lauren Crystal, Your Creative’s Managing Director, who was recently honored as the Emerging Leader Award Winner at the 2019 Telstra Victorian Business Women’s Awards, shared:

“There are some big names in project management, and their tools are certainly useful. The issue is that they’re all singular solutions to the multifaceted problems in the digital age of business. Hassl takes the place of several apps – requiring no integration, so team members know exactly where to find the data they need to succeed.”

Since its launch, Hassl has been compared to rivals like Trello, Slack, and Australia’s Jira. The Your Creative team revels in the comparisons as they enter the market, but notes the key differences and advantages of choosing Hassl.

“We went through several rounds of beta testing to make sure we understood our customer base, no matter how large or small their team is. Their feedback allowed us to consider the most vital tools to businesses, and to include them all in one easy application that is simple to manage and intuitive to use,” noted Your Creative’s Technical Director, Mitch Furlong.

In the nine months since Hassl’s launch, the tool has received over 6,000 signups, and has users in over 50 countries. Hassl’s US-based user segment has grown by 400%, with no advertising, since entering the market.

Interested parties can learn more about Hassl by contacting Lauren Crystal at


Lauren Crystal

Scottish digital entrepreneur in Melbourne. Proud MD of Your Creative Agency, co-founder of Hassl. Contributor to The Startup.

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